Referral Model

Referral network · Concierge qualified

OJO / Movoto Select Network review

The network pairs experienced agents with buyers and sellers after a human concierge learns the consumer's goals. Public consumer pages remain active under Movoto, while current agent fee terms and open enrollment are less transparent.

Last verified September 19, 2026Also called Movoto Select NetworkNationwide consumer coverage
Referral Model score7.8/10
Likely agent costHistorically up to 35%; verify current agreement

Current public Movoto pages do not publish the receiving-agent rate. Treat 35% as a planning ceiling, not a guaranteed current quote.

Full review

What the Select Network is

OJO Labs built a technology and concierge model that learns a consumer's readiness, goals, communication preferences, and desired property before making a warm agent introduction. Today, many public-facing materials use the Movoto Select Network name, while older articles and help pages still refer to the OJO Select Network.

Consumers receive a local agent plus continued concierge support. The network says it verifies licensing, experience, transaction history, and customer outcomes. It does not simply sell every inquiry to a broad list of agents.

Fees, requirements, and availability

Upfront agent costNo public membership price found for the referral model
Referral feeHistorically reported by program materials as up to 35% at closing; current public rate not posted
Typical experience standardAt least three years of full-time real estate experience
Typical production standardAt least 25 closed transactions in the prior 12 months
EnrollmentAgent-help materials have described pauses on adding team members to align lead volume and agent count

Ask whether the opportunity comes through OJO, Movoto, or another affiliate, and obtain the actual fee, referral period, status-update obligations, and team rules in writing.

How it works

  1. A buyer or seller engages with Movoto or OJO and is nurtured through digital tools and concierge conversations.
  2. A representative confirms goals, location, timing, and the kind of agent the consumer prefers.
  3. The network selects a vetted local agent rather than broadcasting the contact widely.
  4. The concierge continues to support the consumer, collect feedback, and monitor the introduction.
  5. The participating brokerage pays the agreed referral fee if the referred relationship closes.

Best fit and tradeoffs

  • Experienced full-time agents: The stated production threshold is designed to exclude newer and part-time agents.
  • Responsive agents with strong outcomes: Customer feedback and transaction performance affect continued fit.
  • Agents who value a warm introduction: Concierge context can make the first conversation more specific than a raw portal lead.
  • Teams that can wait for capacity: Enrollment or additional seats may pause when consumer demand does not support more agents.

The combination of nurturing, human qualification, and continued customer support is a strength. The main concern is current transparency: brand names, agent capacity, and fee terms have evolved, so older OJO information should not be treated as a fresh contract.

Referral Model verdict

The Movoto Select Network is a credible channel for experienced agents who want concierge-qualified clients, but it is not currently easy to price or join from public information. Evaluate it only with the current agreement in hand. A fee near 35% can still work for a well-qualified referral, but it must be measured against conversion and net commission.

Research reflects public Movoto and OJO materials available on September 19, 2026. Current agreement terms control.

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